Perfect Pitch to National Publication

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How do you research and hone an idea well enough to get through the static to national publication? Successful writers share their queries and the negotiations that led to publication in Bloomberg Businessweek, AARP, Pacific Standard, NYT Sunday Business, etc. Participants will look at both the pitches and the resulting articles and learn how each writer approached the market and the writer’s experience with the editor.

About Ellen Ryan

Ellen Ryan has been published in AARP, Outside, Good Housekeeping, USNews.com, Washingtonian, ForbesLife Executive Woman, Sister2Sister, and many other regional/national publications and published a book based in part on years of specialized articles.

Teaching Style: Plenty of discussion and debate: "Why do you think this worked?" "I'd have approached it this way ...." "I pitched that editor, and ...." The leader will share comments from the featured writers on what they tried and what they might have done differently.

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