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Bethesda Magazine's 2017 Best of Bethesda Editors' Pick for "Best Place for Literary Inspiration"

 

Workshop & Event Calendar
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Event Details
Writing Persuasively for Publication

Thu, 9 Mar, 2017 7:00 PM - 9:30 PM

In this six-week course, participants will learn the concepts and techniques for conceiving and developing message-driven persuasive writing materials and articles for publication. The focus will be on the process of crafting newspaper op-eds and prepared speeches, but participants will be shown how they can apply that knowledge to other persuasive writing models, including memos and emails. Workshop participants will learn key steps involved in persuasive writing including audience analysis, message development, targeted research, effective use of social media tools, and organization. As part of the learning experience, each participant will have the opportunity to develop step-by-step, week-by-week, either their own op-ed or speech by applying the principles being taught in the class. Workshop includes active discussions, recommended reading, and a password-protected blog for ongoing discussions and questions.

Location: Bethesda
Fees: $270
Calendar: Workshop & Event Calendar
Category: Workshop
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